Data Summary

Views: 14562

Accounts Reach: 5219

View to Account Ratio: 1:2.79

Interactions: 670

Account to Interaction Conversion: 12%

Profile Visits: 169

Profile Visits to Follow Conversion: 14%

Metrics

Metrics Per Weekend measured againsts Accounts monthly Averages

What we would do differently:

Content:

  • More Live Update based

  • Create more of a weekend narrative

  • Hone in more on the MJR Branding and Story

  • Engage more of the Texas based culture

  • Treat the Race Week like a Documentary Style approach